Introduction

Welcome to Travalytics. Travalytics is operated by Backtick Technologies AB and Trivector Traffic AB (collectively referred to as "we," "us," or "our"). We are committed to protecting your privacy and ensuring that your personal data is handled in accordance with the European General Data Protection Regulation (GDPR). This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you visit our website and use our services.

Data Controllers

The data controllers responsible for the processing of your personal data are Backtick Technologies AB, located at Raffinadgatan 2, 222 35 Lund, org.nr. 559173-0063, Sweden, and Trivector Traffic AB, located at Vävaregatan 21, 222 36 Lund, org.nr. 556555-1701, Sweden.

Personal Data We Collect

We may collect and process the following personal data about you: contact information such as your name, email address, phone number, and postal address; account information including your username, password, and other registration details; usage data such as information about how you use our website and services, including IP address, browser type, operating system, and pages visited; communication data which includes records of your correspondence with us, including emails and messages sent through our website; and transaction data detailing payments and transactions you make through our website. If you use the Travalytics mobile application, then details on the data used is included in a separate agreement in the application.

How We Use Your Personal Data

We use your personal data to provide and improve our services, operate, maintain, and enhance our website and services, manage your account, including authentication and user support, communicate with you by sending updates, emails and other communications related to our services, process transactions, ensure security by protecting the security of our website and services, preventing fraud, and complying with our legal obligations under applicable laws and regulations.

Legal Basis for Processing

We process your personal data based on your consent for specific purposes, when the processing is necessary for the performance of a contract to which you are a party, when the processing is necessary for compliance with a legal obligation to which we are subject, and when the processing is necessary for our legitimate interests, provided that your interests and fundamental rights do not override those interests.

Sharing Your Personal Data

We may share your personal data with third-party service providers who perform services on our behalf, such as hosting, payment processing, and email delivery. We may also share your data with our business partners, including Backtick Technologies AB and Trivector Traffic AB, for the purposes described in this Privacy Policy, and with government authorities or other third parties if required by law or if necessary to protect our rights or the rights of others.

International Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). We will ensure that any such transfers are subject to appropriate safeguards as required by the GDPR.

Data Retention

We will retain your personal data for as long as necessary to fulfill the purposes for which it was collected, or as required by law.

Your Rights

Under the GDPR, you have the right to request access to your personal data, request correction of inaccurate or incomplete data, request the deletion of your personal data, request the restriction of processing your personal data, request the transfer of your personal data to another organization, and object to the processing of your personal data based on legitimate interests or for direct marketing purposes. To exercise your rights, please contact us using the contact details provided below.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data processing practices, please contact us at:

Travalytics, hello@travalytics.io

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we will notify you of significant changes where required.

Additional Information

Cookies

A cookie is a small computer file or piece of information that may be stored in your computer's hard drive when you visit our websites. We may use cookies to improve our website’s functionality and in some cases, to provide visitors with a customized online experience.

Cookies are widely used and most web browsers are configured initially to accept cookies automatically. You may change your Internet browser settings to prevent your computer from accepting cookies or to notify you when you receive a cookie so that you may decline its acceptance. Please note, however, if you disable cookies, you may not experience optimal performance of our website.

Other Websites

Our website may contain links to other third party sites that are not governed by this privacy policy. Although we endeavour to only link to sites with high privacy standards, our privacy policy will no longer apply once you leave our website. Additionally, we are not responsible for the privacy practices employed by third party websites. Therefore, we suggest that you examine the privacy statements of those sites to learn how your information may be collected, used, shared and disclosed.